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Cross Cultural Diversity in Today’s Globalized Era

Received: 30 November 2014     Accepted: 3 December 2014     Published: 27 December 2014
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Abstract

We live in a world with an abundant array of diversity. Diversity is evident in people, the environment, and all forms of life. Advancements in technology have made the world seem smaller and increased the interaction between people from different cultures. The rapid globalisation has a significant impact on the work, employees, and organizations bringing them frequently with clients, suppliers and peer that they never work before. In an era of globalisation, organization faces unique challenges in coordinating among clients, developers, designers’ workers from different countries. The major challenges are to develop practices, which balance global competitiveness, multinational flexibility and the building of a worldwide learning capability. This balance will require organisations to develop the cultural sensitivity and ability to manage and leverage learning to build future capabilities. While offering opportunities, globalisation also poses significant challenges to employees especially when different cultures are involved as a team. Multicultural teams have their culture as a set of shared values and beliefs. Beliefs are people’s perceptions’ of how things are done in their countries. They are reported as “practices” in a particular culture. Values are people’s perceptions about the way things should be done. They are their preferred practices and people’s beliefs. In a global context the management and development of people inevitably leads to considerations of diversity and related challenges. Attitudes towards working have changed dramatically in recent years and there is currently much more emphasis on multi-cultural working. Many organisations have found that multicultural team integration can be problematic and at times performance is not always at the level required or expected. With an ongoing increase of multicultural teams, leaders in multinational organisations must be aware of cultural diversity issues in order to function effectively and achieve high levels of team performance. This paper will focus on issues like Virtual team, communication in globalized world, resolving conflict and some effective tips for managing cross cultural diversity in the globalized world. Data has been collected from secondary sources.

Published in Journal of Human Resource Management (Volume 2, Issue 6-1)

This article belongs to the Special Issue International Human Resource Management

DOI 10.11648/j.jhrm.s.2014020601.12
Page(s) 12-16
Creative Commons

This is an Open Access article, distributed under the terms of the Creative Commons Attribution 4.0 International License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribution and reproduction in any medium or format, provided the original work is properly cited.

Copyright

Copyright © The Author(s), 2014. Published by Science Publishing Group

Keywords

Globalization, Multinational Flexibility, Virtual Team, Cultural Diversity, Conflict

References
[1] Berta, Dina. "MFHA Confab: Straight Talk on Workplace Diversity." Nation's Restaurant News. 17 October 2005.
[2] Albert, D. R. (1996). A Framework and Model for Understanding Latin American and Latino American and Laino/Hispanic Cultural Patterns. In Landis, D. and Bhagat R.S. (Eds). Handbook of Intercultural Training , 2nd edition. U.S.A.: Sage Publications.
[3] Bennett, J, M. and Bennett, M. J. (2004). Developing Intercultural Sensitivity: An Integrative Approach to Global and Domestic Diversity. In Landis, D., Bennett, J. M., and Bennett, M. J. (Eds) Handbook of Intercultural Training, 3rd ed.,). Thousand Oaks, CA: Sage, 147-165.
[4] Lustig, M. W. and Koester, J. (2006). Intercultural competence: Interpersonal communication across cultures. Boston MA: Pearson Education.
[5] Marshall, P.L. (2002). Cultural diversity in our schools. Belmont: Wadsworth.
[6] Martin, J.N. and Nakayama, T. K. (2000). Intercultural Communication in Contexts, 2nd ed. California. Mayfield Publishing Company.
[7] Tian Guang and Dan Trotter, Key issues in cross-cultural business communication:Anthropological approaches to international business,Shantou University, Shantou City, Guangdong Province, Southern China
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  • APA Style

    Priyameet Kaur Keer Anand. (2014). Cross Cultural Diversity in Today’s Globalized Era. Journal of Human Resource Management, 2(6-1), 12-16. https://doi.org/10.11648/j.jhrm.s.2014020601.12

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    ACS Style

    Priyameet Kaur Keer Anand. Cross Cultural Diversity in Today’s Globalized Era. J. Hum. Resour. Manag. 2014, 2(6-1), 12-16. doi: 10.11648/j.jhrm.s.2014020601.12

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    AMA Style

    Priyameet Kaur Keer Anand. Cross Cultural Diversity in Today’s Globalized Era. J Hum Resour Manag. 2014;2(6-1):12-16. doi: 10.11648/j.jhrm.s.2014020601.12

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  • @article{10.11648/j.jhrm.s.2014020601.12,
      author = {Priyameet Kaur Keer Anand},
      title = {Cross Cultural Diversity in Today’s Globalized Era},
      journal = {Journal of Human Resource Management},
      volume = {2},
      number = {6-1},
      pages = {12-16},
      doi = {10.11648/j.jhrm.s.2014020601.12},
      url = {https://doi.org/10.11648/j.jhrm.s.2014020601.12},
      eprint = {https://article.sciencepublishinggroup.com/pdf/10.11648.j.jhrm.s.2014020601.12},
      abstract = {We live in a world with an abundant array of diversity. Diversity is evident in people, the environment, and all forms of life. Advancements in technology have made the world seem smaller and increased the interaction between people from different cultures. The rapid globalisation has a significant impact on the work, employees, and organizations bringing them frequently with clients, suppliers and peer that they never work before. In an era of globalisation, organization faces unique challenges in coordinating among clients, developers, designers’ workers from different countries. The major challenges are to develop practices, which balance global competitiveness, multinational flexibility and the building of a worldwide learning capability. This balance will require organisations to develop the cultural sensitivity and ability to manage and leverage learning to build future capabilities. While offering opportunities, globalisation also poses significant challenges to employees especially when different cultures are involved as a team. Multicultural teams have their culture as a set of shared values and beliefs. Beliefs are people’s perceptions’ of how things are done in their countries. They are reported as “practices” in a particular culture. Values are people’s perceptions about the way things should be done. They are their preferred practices and people’s beliefs. In a global context the management and development of people inevitably leads to considerations of diversity and related challenges. Attitudes towards working have changed dramatically in recent years and there is currently much more emphasis on multi-cultural working. Many organisations have found that multicultural team integration can be problematic and at times performance is not always at the level required or expected. With an ongoing increase of multicultural teams, leaders in multinational organisations must be aware of cultural diversity issues in order to function effectively and achieve high levels of team performance. This paper will focus on issues like Virtual team, communication in globalized world, resolving conflict and some effective tips for managing cross cultural diversity in the globalized world. Data has been collected from secondary sources.},
     year = {2014}
    }
    

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Author Information
  • MBA Department, CMRIT, Bangalore, Karnataka

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